Milka finger puppets

Client: Kraft Foods Deutschland (Germany)
Milka Finger Puppets > Chuckling-Rabbit-Eggs (Schmunzel-Hasen-Ei)

Briefing: design development, production and packaging of plush finger puppets for kids. Packing the mini plush toys in poly bags and then into plastic eggs. The finished plastic eggs are being surrounded be chocolate eggs later in the Milka factory. Seasonal product line for the Easter period.

Design and mass-produce very tiny little plush puppets (they fit on one finger), making them cute looking with attention to brand and face detail. 4 different characters from different materials.

Result: 4 cute little plush friends: Milka rabbit, chick, little lamb and honey bee bring lots of joy and color to little kids fingers. The small plush characters are well elaborated and show a lot of cheeky detail despite their tiny size. This was achieved by attention to the detail during the designing and planning process and by using printing in combination with high quality embroidery processes on many different textile materials.

Product: Finger puppets made of different textiles, using print and embroidery, Injection molded plastic eggs.

Quantity: 580.000 pcs

Markets: Germany

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